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Consumption-based forecasting and planning [electronic resource] : predicting changing demand patterns in the new digital economy / Charles W. Chase.

  • 作者： Chase, Charles.
  • 其他題名：
    • Wiley and SAS business series.
  • 出版： Hoboken, NJ : John Wiley & Sons c2021.
  • 叢書名： Wiley and SAS business series
  • 主題： Business forecasting. , Business logistics. , Demand (Economic theory)
  • ISBN： 9781119809890 (electronic bk.) 、 1119809886 (electronic bk.) 、 9781119809883 (electronic bk.) 、 1119809878 (electronic bk.) 、 9781119809876 (electronic bk.) 、 1119809894 (electronic bk.)
  • URL： 點擊此處查看電子書
    點擊此處查看電子書
  • 一般註：Includes bibliographical references and index. The Digital Economy and Unexpected Disruptions -- A Wakeup Call for Demand Management -- Why Data and Analytics Are Important -- Consumption-Based Forecasting and Planning -- AI/Machine Learning Is Disrupting Demand Forecasting -- Intelligent Automation Is Disrupting Demand Planning -- The Future Is Cloud Analytics and Analytics at the Edge. 111年度臺灣學術電子書暨資料庫聯盟採購
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  • 引用連結：
  • 系統號： 000296923 | 機讀編目格式

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摘要註

"Helps companies understand the short-term changes in consumer demand patterns as a result of the digital economy, and COVID-19. Also, what is driving those changing consumer demand patterns (price, sales promotions, in-store merchandizing, epidemiological, economic and other related factors like unplanned events related to the pandemic crisis). Provides real case examples using real data, and how to apply advanced analytics and machine learning to solve current business problems. Provides a framework for changing the way demand forecasting and planning are done, as well as the change management requirements for sustainability"--

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